Of the $350B Service business in NA, franchise Dealers only capture 27% of it. So, in this Quick Tip, Andy Church asks what are you doing to increase your service opportunity?
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Extent of the Service Opportunity to Franchise Dealers
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Google Research Re Aftersales Searches
Does your Service and Parts departments have a good online presence? In this fascinating Quick Tip, Andy Church discusses the latest research from Google. All research hence regarding online searches for Aftersales departments and products.
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Correct Service Invoice Presentation
When you or your Service Advisors present an invoice to a customer, what do you present first? The Service Invoice is one the most important presentations. This Quick Tip discusses the best practices for presenting an invoice to a service customer. Which will help to build value in what you’ve done and help grow customer satisfaction and loyalty.
Discover how Profit by Action is the right solution for your Automotive Dealership
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Benefits of a Customer Welcome Sign
Greg Ternoway discusses the benefits and effective use of a quick and easy ‘Welcome Sign’. Which welcomes sales customers who have an appointment at your Dealership. As a result, helping create a better experience for customers.
Discover how Profit by Action is the right solution for your Automotive Dealership
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Prospecting: Growing Your Network
Sales people are not order takers. It is your responsibility to understand your sales process which starts with PROSPECTING, not the meet and greet. This Profit By Action QuickTip has great suggestions to help you grow your network.
Discover how Profit by Action is the right solution for your Automotive Dealership
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Prospecting: Maximizing Referrals
The first step of any sales process is PROSPECTING. So, this QuickTip will help you improve your approach to obtaining referrals from existing customers.
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Needs Assessment Best Practices
Many people arriving today have already done hours of research and therefore, may have an exact idea of their needs and likes. Your job in the Needs Assessment is to be an active listener and gain an understanding of their wants and desires. Follow these 3 simple practices:
- Ask Open Ended Questions
- Use Active Listening Skills
- Listen and then confirm, “So if I understand you are looking for…..”
If a couple arrive together ensure you are addressing both during the conversation. Don’t judge or qualify the client.
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Importance of Up To Date Warranties ...
Ensuring your New and Used Inventories are up to date in terms of all Warranties and Recall Campaigns is important. It’s vitally important to both Customer Satisfaction and your Profitability.
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The True Importance of Tire Sales
Research now shows that Tire Sales drive your Service profit per customer up 2.5 times!
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Prospects Not Ups
It’s only a small thing, but it’s time we started thinking or potential customers as “Prospects” and not “Ups”. This Quick Tip explains why and the potential benefits for your store.
Discover how Profit by Action is the right solution for your Automotive Dealership
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